Ethereum

just onboarded an app developer IRL to Ethereum. he was dealing with a stripe integration and convinced him to move to Ethereum.

i showed him Daimo and how easy it is to get onchain. and he was blown away.

the **number 1** most confusing part of the conversation was Layer 2s. for an outsider they just do not understand what a Layer 2 is. they understand "Ethereum", "Solana" etc. as some type of global database but it's confusing what a layer 2 is.

he was like, "so i deploy the smart contract on the layer 2"? i think it's really important that we fix this developer mental friction. even experienced web2 devs will take a second to figure it out.

i believe we’ll onboard the world through products, like polymarket, like daimo pay, etc. we need to support these products to users as a community, help each other out. i also think it’s useful to use words that are chain agnostic like “onchain” (as this is an even bigger value thesis arguably than just “ethereum”)

and in the ethereum devX community we need to support these products so they can be the best they can be.

TL;DR:
- support each other and showcase our community apps
- market “onchain” as a new “cloud” paradigm
- if needed explain why Ethereum is best for onchain
- chat with app developers and support them as a first class citizen

another insight: he mentioned he was using “supabase”. web2 app developers are always talking in this way:

- use vercel
- use stripe
- use supabase
- use planetscale

everything has been productized. we spend so much time trying to align on a cohesive L2 vision, when in reality we should be extremely product focused. developers want to know:

- how do i integrate payments?
- how do i setup accounts / login?

in the web2 world nobody says “oh check out AWS or Google cloud”. these are higher level decisions that the tech team commits to. i also do think over time products will benefit from marketing that they are built on Ethereum, as it will have strong legitimacy.