Dario Lanza
@dariolanza
GM, Gen Art Lovers!☀️ Surely you've heard of Warhol's Campbell's Soup paintings. They may seem like fun, insignificant artworks, but what makes them special enough to hang in the MoMA? What have they contributed to Art History? Spoiler: there’s much concept behind them.
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Dario Lanza
@dariolanza
In 1962, Warhol had been living in New York for a decade, working as a successful illustrator for fashion magazines. His elegant pen-and-ink illustrations from that era are still celebrated today. But Warhol wanted more: he aspired to enter the realm of Fine Arts.
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Dario Lanza
@dariolanza
His first truly “artistic” work was the series of 32 Campbell’s Soup Cans, exhibited at the Ferus Gallery in Los Angeles. Each painting depicted a different flavor, priced at $100 per canvas, or $1,000 for the entire collection. Fun fact: no one bought the whole series! 😱 (in the picture: Irving Blum, owner of Ferus Gallery, with Andy Warhol’s 32 Campbell’s Soup Cans in 1962)
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Dario Lanza
@dariolanza
But what’s the meaning behind painting soup cans? What is Warhol trying to say with this artwork? The key lies in the concept of “still life.” Still life painting is a genre that has been around for centuries. You’ve seen it countless times: depictions of food, tablecloths, vegetables, fruits, utensils...
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Dario Lanza
@dariolanza
Each era has adapted the idea of the still life to reflect its own styles, thoughts, and feelings. For example, in 1892, Cézanne’s modern still lifes redefined the genre with his disjointed perspectives, laying the groundwork for Picasso's cubism.
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