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Clayton
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Let’s pay our respects to Ubisoft: shares have dropped to 2013 levels, and shareholders are demanding the company be sold to the Chinese. What happened: — The game Skull & Bones, which took 11 years to make, flopped — the budget for the stillborn project was $850 million, with a peak online count of only 2,500 players; — The new Assassin’s Creed Hexe, according to insiders, will be “the gayest Assassin’s Creed ever”; — Failed launch of Star Wars Outlaws: the game sold only 1 million copies, while, for example, Assassin’s Creed Mirage sold 5 million in the first few months; — The delay of Assassin’s Creed Shadows finally triggered panic among investors, causing the company’s stock to drop by 20%. Currently, Ubisoft shareholders are demanding the company be sold to Chinese Tencent, which already owns 10% of the shares. Massive layoffs are expected at Ubisoft in the near future, and the shares are still plummeting.
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