brand experiences

Do you think we can get BX to catch on?

BX designer
BX strategist
BX technologist

unlocking potential ▶︎✕ @venturetothex, democratizing innovation :// @ottp, proliferating play 👾 @playgotchi, catalyzing creativity ⛊ @defy

let's make it happen!

think we have to make it BX offline, online and onchain.. any combination of these

at the intersection of consumer marketing and onchain commerce

The entire profession/field needs to be more distinct.

Community design but not a community manager.
Immersive experiences but not a party planner.
etc.

interestingly the key element that makes the distinction is 'brand'.. but it's also the elements that makes a lot of people in the space run away

100% agreed 

the issue is, ironically, ‘brand’ has got a bad branding in these circles ;)

Yeah, that was my debate in the channel naming. But, communities are brands, people are brands, etc. I'll share some of my branded communities material tomorrow.