Farcaster

Should we rebrand Warpcast to Farcaster?

We separated Warpcast (the app) from Farcaster (the protocol) a few years ago. 

We've heard from many new users that this is very, very confusing. People hear about Farcaster, search in the app store, can't find anything called Farcaster and then churn.

Keep the separation between app and protocol even if it leads to short-term brand confusion for new users. That's the differentiator from all the other places on the internet.

We're not the only ones with this problem.
Bluesky / AT Protocol & Mastodon / ActivityPub

The difference is those *apps* have a stronger brand than the protocol while Farcaster is the opposite (harder to drive downloads).

Some options:
* Step up the branding of Warpcast. Make it rap instead of christian rap.
* Make Warpcast more tightly coupled to the FC brand...like the Reddit mobile clients back in the day. Use the Farcaster branding, just slightly altered. Maybe even rebrand WC's name to be closer to FC.
* If you do rebrand WC to FC, then really make it apparent things that are in the protocol vs. the app. The Protocol, you're marketing to Builders (already solid network effects). The App you're marketing to end users (don't care about protocols, just wanna earn tokens and have fun).

cc @v @dwr.eth

Technowatermelon. Elder Millenial. Building Farcaster. 

nf.td/varun

Working on Farcaster and Warpcast. Longer thoughts at https://dwr.email

🏗️ crypto builder  |  
💼 @gigbot.eth  |  
🏒 TipShot.xyz  |  
💸 paymagic.xyz  |  
🌐 nf.td/corbin

Another option would be to:

1) Rename Warpcast -> Farcaster
2) Rename Farcaster protocol to Snapchain (or something better)

I'd still recommend having separation between the two.

Can you help me for disconnect my X account sir @corbin.eth ? Because i want to connect with my same warpcast