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Coop
@coopahtroopa.eth
The deeper I get down the music industry rabbithole the more I realize how little I know. What I do know is I have a burning love for music that will drive me for the rest of my life but that comes with a deeply profound awareness of how vast and deep this rabbithole goes and how mature and polished of a business we need to be to compete at the highest levels. I've developed such a new found respect for how labels manage their catalogs and the amount of money that's generated for priority acts across decades of copyrights. We've barely scratched the tip of the iceberg at @cooprecs I'm extremely proud of the 125+ artists and ~500 songs we've brought onchain this year. But make no mistake this is nothing more than a drop in the bucket and we need to seriously level up in 2025 to accommodate the fire hose of music that's going to be coming onchain this year. Bear market was important for many reasons - none more than prepping for the avalanche of making markets for the best songs in the world.
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Darryl Yeo đŸ› ïž (at Devcon)
@darrylyeo
What’s the most surprising thing you’ve learned while studying the incumbents?
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Coop
@coopahtroopa.eth
Incumbents are 100x more competent than people give them credit for. "Labels suck labels are outdated" is the common narrative Reality is they just have a ton to manage and the bigger the org - the harder it is to give individual acts attention Very impressive data organization and structures to keep tabs on everything within the teams we're interfacing with
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Darryl Yeo đŸ› ïž (at Devcon)
@darrylyeo
I believe it! I’ve been using the Apple Music Classical app lately and it’s incredible how many ways there are to slice and dice music works and their contributors over time – composer, conductor, ensemble, producer, performers, piece, performance/recording, album/collection/edition, tracks/movements
 I can only imagine the data normalization problem getting incredibly dicey from an engineering standpoint once you account for multiple genres, covers, remixes, re-releases, translations, labels/databases with different formats, etc.
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