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This has a logic to it, but Buffet goes on, in this same letter, to call this a "bargain-purchase folly." You may think you're getting a good deal and an enviable discount to market, but if the company sucks, you're likely in for a rough ride at some point.

https://brandondonnelly.com/bargain-purchase-folly

Es clave recordar que no se trata solo del precio de compra, sino de la calidad de la empresa subyacente. Un descuento significativo no garantiza un buen negocio si la compañía no es sólida. Buffett nos recuerda la importancia de no caer en la trampa de las aparentes gangas.