Compass

1/ This week’s 🧭 spotlight: cheeze.com built by @hudson 

Transforming brand loyalty onchain - Cheeze is revolutionizing how we earn and redeem rewards

A Thread 🧵

This is a place for founders to connect, build, and gain resources.

2/ Cheeze solves a critical pain point in traditional loyalty programs

By storing every reward onchain, Cheeze eliminates the risk of points being lost or forgotten

Users can instantly collect tokens via NFC taps or barcode scans, ensuring true ownership and seamless redemption

3/ Cheeze revolutionizes engagement with hidden tokens in barcodes

Brands and communities can now embed digital assets directly into product barcodes

This transforms everyday items into potential blockchain rewards, creating exciting new possibilities for limited drops and collector experiences

5/ Cheeze is reshaping the loyalty landscape

By bringing rewards onchain, Cheeze is creating a new paradigm where loyalty points become digital assets which empowers users with true ownership

4/ Cheeze delivers a seamless onchain experience

Users can earn USDC rewards and get onchain in under 20 seconds

The app leverages Apple’s App Clips for instant interactions, creating an effortless entry into next-gen loyalty programs