Carlos Arthur pfp
Carlos Arthur
@carlosarthur
Who / what do you trust? Let’s explore the origins of public relations and the power of persuasion in shaping public opinion. I read this book recently and it shaped the way i look at information and data. Propaganda Edward Bernays
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Carlos Arthur pfp
Carlos Arthur
@carlosarthur
📢 Public opinion as a force: Bernays emphasized the importance of understanding and engaging with public opinion in a democratic society. He saw public opinion as a powerful force that could shape the course of history.
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