it’s sort of justified by the fees distribution, but the “created by” label ruined it

This was a huge mistake and patched as quickly as possible. In a rush to make the fee receiver more clear we made the problem worse (we were indexing bad data in our subgraph).

I've reached out to Dan to offer our apologies. Things have blown up 1000x faster than we ever expected.

thats truly unfortunate, my advice is now to stop the launch of personal tokens, otherwise you risk killing this whole meta for your platform, and I understand it was your big bet.