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Matt Lee
@mattlee
I almost exclusively listen to full albums front to back, maybe skipping a few songs. Is anyone else like this?
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Cameron Armstrong
@cameron
yea but the album is a dying medium
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Ghostlinkz
@ghostlinkz.eth
What proof is there of this? Albums are very much alive, but there is more experimentation going on I’d say
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Cameron Armstrong
@cameron
very very hard to find data to "prove" it since streaming has obviously eaten the music world over the past decade and sites don't like sharing granular album level data, but structurally i tend to combine 2 things: - what are the incentives driving? - what are people doing? TikTok/short form video is the main incentive driver for distribution and that's why artists are generally optimizing for hooks (even over singles a lot of the time). If a hook hits, then you can write the song after. It hurts my heart to think about it, but its the "optimal" way to produce music from a business efficiency lens 😩 How are people listening? Well, since it's through streaming platforms, it's pretty obvious how bc the platforms push playlists and new singles. ->
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Cameron Armstrong
@cameron
I try to ask myself questions like: what's the last artist younger than 25 who dropped an "album album" vs just a collection of singles? That's sorta my existential barometer for albums and I can rarely find folks that aren't the Taylor Swift's of the world releasing in terms of album creation (and even then a lot of the modern mega albums often aren't concepts - Shady's recent release excluded) If you see a big wave of TikTok musicians releasing album albums please let me know dude - I'd v much like to be wrong This is a good report for how things are going! https://luminatedata.com/reports/midyear-music-industry-report-2024/?aliId=eyJpIjoiZ0pIRkFaYXFRMFF6RE5jMSIsInQiOiJqdjc1ZndiVkpoQnoyRkxaR2d2dFwvZz09In0%253D
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Ghostlinkz
@ghostlinkz.eth
I believe TikTok and streaming are both significant factors here. Artists aren't compensated for full album listens. The formula is 1,500 on-demand audio and/or video streams = 10 track sales = 1 album sale. The biggest shift I've noticed is that artists are creating shorter songs and longer or double albums to increase the number of plays. Playlists also play a big role in this shift. I think we both agree that the definition of an album has evolved. Getting a traditional "album album" from artists is becoming increasingly rare
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