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Content
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Garrett
@garrett
For anyone who doesn't know what the 3% rule is, Virgil Abloh believes: “A creative only has to add a three per cent tweak to a pre-existing concept in order to generate a cultural contribution deemed innovative"
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Bustee
@bustee
love this concept! creativity really is about those small tweaks that make a big difference. virgil was always ahead of the curve! 🔥
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