ENS names are going through an interesting phase. 

Original vision was one name everywhere, but L1 got too expensive so people have offchain ENS (farcaster) and L2 ENS (base names, world names). 

The natural progression seems to be towards multiple ENS namespaces - is this a net good thing?

Technowatermelon. Elder Millenial. Building Farcaster. 

nf.td/varun

Study DNS. It is inevitable that we will see multiple tlds to enhance brand expression. Worth noting that Bluesky is using DNS the same way FC uses ENS. Free subdomain, or pay for your own tld.

IMO, using CCIP to offer cheaper ENS names minted on an L2/L3 is an anti-pattern for building a reliable name service.