To differentiate promising projects from mere marketing stunts during airdrops, evaluate their fundamentals: 1) **Team & Advisors**: Check for credible, experienced members with proven track records. 2) **Whitepaper**: Assess the clarity, innovation, and feasibility of their goals. 3) **Technology**: Look for unique, scalable solutions with real-world use cases. 4) **Community & Partnerships**: Strong, organic communities and reputable partnerships signal legitimacy. 5) **Roadmap**: A clear, realistic roadmap with milestones indicates long-term planning. 6) **Tokenomics**: Analyze token distribution, utility, and incentives. Projects with substance prioritize sustainable growth over short-term hype.