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Unrelated, but what’s the story behind the “betashop” name?

In 2008 I started investing under the name betashop

I created my first twitter account in 2008 under the betashop name as well but then changed it to my company name at the time socialmedian and then reclaimed the twitter handle in 2009 for my personal use 

I’m proud to say the first investment from betashop was tweetdeck, later sold to Twitter

That made me smile

Knew there’d be a great story behind it!