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ted (not lasso)
@ted
creating good content is actually quite simple but requires a lot of upfront effort and iteration for it to become second nature: 1) create A LOT of content so you’re constantly learning 2) be your fucking self; authenticity always wins as soon as you start overthinking it, you’re toast
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Ben - [C/x]
@benersing
Do you find this applies to B2B content as well?
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