Rachel Wilkins
@rachelw
Some thoughts on @zora turning posts into coins: The digital art market has had big wins, but letâs be real, only a small group is benefiting while most creators fight for scraps. We wonât onboard more artists without attracting more collectors, and right now, thereâs little incentive for traditional buyers to join. Three major art marketplaces have shut down in six months. Those still standing must rethink product-market fitânot just for now, but for the next cycle. Zoraâs latest update turns posts into tradable coins. Instead of editions, youâre buying into a piece and receiving tokens. Maybe theyâll have value, maybe notâbut for once, virality could actually reward creators. Believe in an artist? Grab more tokens. Think theyâll blow up? Speculate and earn. Continued...
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Rachel Wilkins
@rachelw
We havenât cracked the code for bringing traditional collectors onchain, but this could be a step toward a model that actually benefits artists. More revenue streams, more memecoin energy directed toward creators. With art losing visibility at conferences, replaced by gaming, DeFi, and RWAs, Iâm backing any project that keeps artists in the onchain conversation. Iâm experimenting and learning out loud with Croissants or Crypto. Buy it, or donât đ https://zora.co/coin/base:0x199225174ee682d31040f8a5ee594ea63530f085?referrer=0x4723df08621f00d56c3fe77af6618b63141a3327
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max đŠđ
@baseddesigner.eth
curious how this one will go
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