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Meg Button
@megbutton
intentional friction with onboarding can signal a screening process, quality control, value, exclusivity. totally depends on the audience, but I’ve seen the same with many of my clients who have apps.
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Barron
@barron
Agree that there can be ‘positive friction’ Also, downloading an app is a high-intent move (especially from TestFlight) so ppl are usually willing to go through a bunch of onboarding steps - even better when it helps personalize/improve the experience.
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