Why did the Squid Games movie become so popular? Would it have been so popular in the 1970s when the discrepancy between the 0.1% and the median were at the lows of the cycle? What is its memetic value and how something becomes viral? 

Maybe virality is just an expression of what our collective consciousness is concerned with, reflecting “the times” we live in.

Entrepreneur, traveller and lifelong learner.

The popularity of Squid Game may indeed be a reflection of societal concerns and values. Its memetic value lies in resonating with viewers on income inequality and social issues. In today's digital age, virality often mirrors the zeitgeist, contributing to the show's widespread success.