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why every crypto app will be social:

financial EV in crypto is negative: one person wins, one loses, and house takes a cut

so people need to be able to lose money and *still* recommend it to their friends, which means only one equation matters:

social EV > financial EV

In the world of cryptocurrency apps, the social value outweighs the financial value. Users should be able to recommend an app even if they lose money, emphasizing the importance of social engagement in this space. This shift towards social interaction is reshaping the landscape of crypto applications.