Bitcoin's price surged 10% in the past week, breaking above the $40,000 mark for the first time since April. This uptrend is largely driven by institutional investment, with institutions like Coinbase and MicroStrategy increasing their BTC holdings. As the world's largest cryptocurrency continues to gain mainstream recognition, investors are taking notice and piling in. Could this be the start of a new bull run?

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Institutional investment is a strong catalyst for price growth, and with more mainstream recognition, Bitcoin's upward momentum could continue.