Benefits of Data Masking

Data Masking is essential in many regulations and compliance, such as HIPPA, where Personally Identifiable Information (PII) data must be protected and never be exposed.
Masked Data also retains integrity and structural format.
Developers and testers can get access to the data without any data exposure.
Decreases security risk while having data analytics and displaying results.
The viable solution against threats like:

Data breaches
Data loss
Account or service hijacking
Insecure interfaces
Malicious use of data by insiders

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