Binance is improving the listing process:

You can read more about the details in the material (https://www.binance.com/en/support/announcement/detail/36ffe72dc0a84601af3143ad9196571e)

If a project has a dedicated listing budget, this information will be indicated in the announcements. Budget tokens will be distributed to Binance users through various airdrop formats. There is no listing fee;

The “Vote to add” and “Vote to remove” mechanisms are being introduced, allowing the community to actively participate in the listing process and influence decisions;

Exclusive Binance Wallet TGE (Token Generation Event) projects will have direct access to the Binance Alpha Observation Zone.