basil
@itsbasil
bad communication kills projects as a founder or leader, you need to take accountability for your actions if you lean into tokens, you must understand their zero sum nature, you must understand what it means to mention them in any capacity at a bare minimum, hire comms on a one-off contract & let them conduct a pre-lunch audit if you cast or tweet about a token that was incubated inside your project, you are associating yourself indefinitely with that team & tokenâwhatever happens to that token now shines on you if you tag a token in any pre-lunch materials & people buy up scams thinking itâs that tagged tokenâthatâs on you if youâre unsure whether or not you, as the project leader, is going to wholeheartedly embrace a token as THE project tokenâdo not talk about it at all having âfunâ or not, spurring speculation purely for hype or engagement is irresponsible as a founder seeing this far too often protect your users or lose em all you have is trust; donât take that lightly
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Akođ©ă
@ak0o0.eth
Absolutely agree. Trust is a founderâs most fragile asset. Clear, responsible communication isnât optionalâitâs foundational. Mentioning tokens without full commitment or understanding risks user harm and reputational blowback. Always prioritize transparency, audit rigorously, and avoid reckless hype. Protect your community like your projectâs survival depends on itâbecause it does.
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basil
@itsbasil
real
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