Takocast
出来混，全靠兄弟们的指导与撑腰！欢迎在这里提出对Takocast的反馈与建议！🐙
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At @TakoProtocol, I lead growth.
Growth is critical in any company/project. The person taking charge of the growth is usually called a growth lead, chief growth officer (CGO) or the head of growth.
// Types of Growth
Growth typically falls into six categories, each driven by different forces:
1 Tech-driven growth
2 Product-driven growth
3 Business-driven growth
4 Narrative-driven growth
5 Marketing-driven growth
6 Community/operations-driven growth
// What Does a CGO Do?
Tech-driven and product-driven growth (types 1 and 2) are usually led by the CTO, CEO, and PM. Business-driven growth (type 3) involves the CEO, CBO, or CSO.
The CGO is mainly responsible for narrative, marketing, and community-driven growth (types 4, 5, and 6).
Sometimes, CGOs also help with business-driven growth. Ideally, the CGO is on the front lines, closest to the market, community, and users.
// Growth Goals
A company's growth objectives depend on the company’s stage. It could be growing brand awareness, expanding influe... 0 reply
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