spotlight

spotlight

content curation and discovery. updated app launching shortly.

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update: - new app is feature-complete and deployed - finalizing the frame that will replace @spotlightbot in the next few days - gonna start sending it around soon

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building a frame for /spotlight. thinking about what role frames should play in our distribution strategy. i think the basic truth is that to build a sustainable consumer business, you need to own the user relationship. and if you want to own the user relationship, frames are the best vehicle to redirect WC distro towards your app

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the new /spotlight app is like an algorithmically priced facebook wall part of me has been resisting web2 comps for spotlight, but I think the updated app is similar in product experience to the fb wall

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/spotlight update deep in the product revamp. i can see the good-enough-to-relaunch finish line when i squint. likely will begin referring to the project as a content curation and discovery network. fighting off a strong urge to call it an information network or an attention network, which may both be more precise but are also potentially alienating to casual users overall very happy with the way the app is turning out. even though the changes to the contracts were minimal, new frontend features and redesigns force refactors and as with any project, it's taking longer than expected

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we won a privy bounty 🥇 incorrect url is linked in this cast but no worries because updated app is coming soon anyway!

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not gonna put out a blog post -- headed to europe (a wedding + ethcc) next week and want to have at least a first pass on the new release before then but i'm pretty happy with the direction of the app revamp: - nerd logic abstracted significantly ✅ - clicks to spotlight booking (core KPI) down ~75% ✅ - profile + content discoverability ↑ ✅

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/spotlight takes a stab at what Katie calls “small algorithms and local curation” will become clearer with the wip app/product update

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@esss booked @proxystudio.eth's Jun 27 spotlight for 0.00220 ETH! 🚀🚀🚀 /treeplanting https://treeplanting.xyz https://onspotlight.app/proxystudio.eth

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very nice writeup from mark. a few of these points are already addressed in the WIP app update. will have some more soon

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@sidshekhar booked @proxystudio.eth's Jun 26 spotlight for 0.00220 ETH! 🚀🚀🚀 Hey proxy - would love to chat re: FC https://www.sidshekhar.com https://onspotlight.app/proxystudio.eth

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@checkpoint booked @proxystudio.eth's Jun 25 spotlight for 0.002 ETH! 🚀🚀🚀 sometext https://warpcast.com/~/channel/openventures https://onspotlight.app/proxystudio.eth

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day 3 working on this quick product revamp. the new booking interface is more immediate and the call to action is clearer. the booking interaction overall will be much lighter: fewer clicks, less visual data to process, less user-generated input required to book

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launch. new information. quick pivot in progress. there was solid supply side interest in use cases like “book time on my calendar” but not clear there is much juice on the demand side if /spotlight is an attention marketplace, the demand side manifests as users trying to get their content and creations noticed

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three days since launch and i have a pretty good sense for what needs to be done: - build out frames strategy - narrow/sharpen core use case - simplify booking flow blog post next week

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this episode is the first time /spotlight was used to curate promoted content 👏 -- a use case i'm particularly excited about thanks @gmfarcaster

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