native
a narrative r&d studio helping founders shape the ideas that shape us
0 reply
0 recast
1 reaction
0 reply
0 recast
1 reaction
2 replies
0 recast
3 reactions
0 reply
0 recast
6 reactions
0 reply
0 recast
8 reactions
0 reply
0 recast
1 reaction
1 reply
0 recast
4 reactions
0 reply
1 recast
8 reactions
4 replies
0 recast
13 reactions
0 reply
0 recast
5 reactions
0 reply
0 recast
7 reactions
0 reply
0 recast
5 reactions
0 reply
0 recast
7 reactions
Late last year, I did my best to "productize" Native so that I could scale myself and make more money while continuing to provide predictable, outsized value to clients.
Bad idea.
I'm realizing more and more that narrative strategy work is upstream of so many things: content writing, product strategy, BD, fundraising, team alignment, special projects, etc.
The real value comes from being the person who can develop and execute the strategy. Sometimes you need to get your hands dirty, sometimes you need to do strategy work, and its really only valuable to a founder if you're someone who's able to do both.
I've worked in early stage companies long enough to know that I can be effective at doing "the next most useful thing," and that narrative work often just discovery work to determine what that next thing might be. 1 reply
0 recast
10 reactions
2 replies
0 recast
13 reactions