yesyes pfp
yesyes
@yesyes
Farcaster retention analysis. I have analyzed the retention of users of the past 12 months. The users belong to the cohort months in which they first casted. The first image shows the cohort size of each month while the second image shows their retention rates.
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yesyes pfp
yesyes
@yesyes
key insights- - older cohorts have a stronger retention rate than the newer ones but they also have a smaller size - bigger cohorts have weaker retention - The cohort of december 2022 has the weakest retention(in the second month) despite having moderate size
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yesyes pfp
yesyes
@yesyes
Elon musk had banned links to any other social media in december 2022 as a result of which many people fled from twitter,the users who first casted in december might have been seeking an alternate twitter. December has the weakest retention(in 2nd month),this might mean that people who fled twitter didn't stick around.
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vincent pfp
vincent
@pixel
re: older cohort more retention: iirc the earlier fids who wasn't active were purged, and what's left were the active fids, could explain why the low fids are really active
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