Content
@
0 reply
0 recast
0 reaction
Catherine Chang
@unhappiimochii
“Marketers” vs “Loyalty Engineers” Marketers think about attention. Loyalty engineers think about incentives.
7 replies
4 recasts
10 reactions
xand3r.eth
@xand3r
interesting comparisons! haha. one of my thoughts is that: Marketers start by identifying the unique value of a product and aim to highlight it to capture attention. vs. Loyalty engineers start by offering incentives to attract users to the product and then allow them to discover and appreciate its value.
0 reply
0 recast
0 reaction
