WELL came out at a public price. 

It's not a byte, the team overheated the audience and took too long to list, the narrative has changed a lot and the market is not interested in holding the token of another nft project. 

Where there is a nft it's an immediate red flag, nfts have limits on holdings, tokens don't, you can create 1000 nfts - the ceiling will be 1000, but to create a coin and bring over 100k holdings is a matter of narrative.

Obvious trend for the obvious - big trend will come out the other day, this project is a very good case study for the team, they raised $126,000,000.