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Bajaj

@vinamr

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Bajaj
@vinamr
In education, they allow for portable, verifiable credentials for students. The market potential is significant, with the global digital identity solutions market projected to reach $33 billion by 2025. For developers and organizations building identity solutions, focusing on interoperability is key to unlocking the full potential of digital identity systems in an increasingly connected world.
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Bajaj
@vinamr
Interoperable identity systems are a fascinating application for decentralized identity and credential frameworks. The main objectives of interoperable identity include: (i) Empowering users with control over their data [reducing dependence on centralized entities] (ii) Facilitating seamless access across platforms [eliminating the need for multiple logins] (iii) Enhancing privacy and security [through cryptographic proofs and decentralized verification] (iv) Supporting diverse real-world applications [finance, healthcare, education, etc.] These goals align closely with what decentralized identity solutions (e.g., DID standards, verifiable credentials) aim to achieve. Real-world use cases are already emerging: In finance, interoperable identities streamline KYC processes while preserving user privacy. In healthcare, they enable secure sharing of medical records across providers.
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This transition aligns perfectly with the shift toward decentralized identity and reputation frameworks. Token distribution, much like airdrops, serves as a testbed for verifying real contribution in an adversarial environment. We're moving beyond the old ad-driven Web2 world into one where value and growth are community-owned.
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@vinamr
Airdrops are a perfect initial use case for the tokenomics revolution we're seeing in Web3. The goals of Web2 advertising were: 1️⃣ Acquire users at any cost: Retain them long enough to make the LTV formula work. 2️⃣ Monetize user data: The more you know, the more you can sell. 3️⃣ Centralize control: The platform reaps the profits, users are the product. But Web3 flips this completely. With tokens, we shift to: (i) Distribute value to users, not advertisers: Tokens incentivize real ownership, not just passive attention. (ii) Reward genuine contributors: People who build and grow the network earn real stakes, not just fleeting attention. (iii) Eliminate extractive models: No more massive take rates or middlemen siphoning value. Tokens flow directly to users. (iv) Foster decentralized growth: In Web3, communities self-market. Ownership drives evangelism, creating organic, sustainable growth.
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Bajaj
@vinamr
And then you’re depressed about your physical health!
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@vinamr
God giving signs
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@vinamr
Would love to understand why you turned down VC money?
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Bajaj
@vinamr
Why I can’t travel anymore lol
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Totally agree with you, both need to coexist and if it nails this, it’ll be the secret sauce that keeps crypto grounded, giving space to the real builders rather than just chasing the next big headline. Farcaster and X don’t have to be enemies—they can be different stages in the same play.
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@vinamr
7. Embracing the Meme Culture: In web3, a well-timed meme or GIF can significantly boost engagement. Projects that incorporate meme culture see a 20% increase in social media interactions compared to those that don't. 8. The 24/7 Nature of Web3: The web3 space demands constant attention. A study found that teams who engage with their community around the clock experience 40% higher user satisfaction rates. 9. The Impact of Community Power: Successful web3 projects often grow through strong community support. Projects that prioritize community building over traditional marketing methods often see exponential growth without significant ad spend.
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4. The Power of Authentic Engagement: Authentic engagement is the cornerstone of successful web3 marketing. This involves being active across multiple platforms: Discord: 80% of web3 projects use Discord for community building. Twitter Spaces: Over 60% engage through regular Twitter Spaces sessions. Telegram: A key platform for 70% of web3 communities. 5. Providing Constant Value: Transparency and continuous value provision are critical. Sharing insights and even failures can strengthen community trust. For instance, projects that regularly update their community with transparent reports see a 30% higher retention rate. 6. Building in Public: Sharing your development process publicly can serve as a powerful marketing tool. Companies that engage their community in their development journey report a 25% increase in user engagement and feedback.
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@vinamr
As the Chief of Staff at Intract.io, a web3 questing platform, I've gathered valuable insights on what truly works in web3 marketing. Here are the key takeaways: 1. The Reality of Paid Ads: Traditional paid ads are highly restricted in web3. According to recent industry reports, less than 10% of web3 companies effectively utilize Google Ads or similar platforms due to regulatory and platform restrictions. 2. The Limited Role of SEO: SEO in web3 is often ineffective. Despite spending over $20,000 annually on SEO optimization, many web3 companies report minimal traffic from traditional search engines. The audience primarily resides on platforms like Discord and Crypto Twitter. 3. The Cost of PR Campaigns: Traditional PR campaigns can be prohibitively expensive and often fail to build trust. A survey of 50 web3 startups revealed that over 70% found PR to be less effective in establishing credibility compared to community engagement.
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