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Dan Romero
@dwr.eth
A lot of chatter recently about Farcaster, marketing and expanding beyond crypto I have yet to see a crisp definition of: 1. What problem does Farcaster solve for people outside of crypto today? 2. What evidence exists that existing at-scale free social networks and paid creator tools / platforms are insufficient in serving these people? 3. Assuming this population exists, what channel (i.e. tactics) do you market Farcaster to said people? I'm not asking for free work, fwiw. It's our job to figure to this out (we don't have an answer for this question ourselves). But hiring a "marketing team" when you don't have an answer to this question is not going to solve the problem. Marketing works great when you have a clear value prop and target market and channel.
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Thibauld
@thibauld
I have a feeling that maybe the problem Farcaster could solve for non-crypto people is bots? People want to have a conversation with real people, not bots. Mainstream people are starting to be acutely aware of the problem and hate it, both at a micro level (you don't want to see or engage with freaking bots) and at a macro level ("bad for society"). Today "at scale" platform who make money on advertising have no incentive to really solve this issue because bots help them make money. I saw @v' s post saying that you guys start hiding the power badge (good move imho). Maybe reverse the logic entirely? Instead of putting forward a "power badge", what about putting forward a "bot score"? If you're not a bot, you'll do everything you can to not be considered a bot (from changing their online behavior up to getting trustworthy non-sybil onchain attestations). Bots are the plague of social networks. Elon said he would do something but abandon the idea (likely for business reasons). Farcaster can do better here!
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