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ted (not lasso)
@ted
Calvin Klein is returning to the runway in February at NYFW — after 6.5 years away — with the debut of its new, first ever female Creative Director Veronica Leoni Curious (and hopeful) to see if Leoni can revive classic CK, which fell from luxury and now coasts on billions in underwear sales (check the earnings)
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lawrenceroman.eth
@lawrenceroman
I wish Leoni luck! Imo there’s tremendous disconnect between many mostly western brands decision makers and current & future consumer spending habits. I worked w Joanna Williams some years ago when she was my client at Kenneth Cole at the time they were also going back to NYFW … this is her work now: 6 years ago, TikTok revealed commerce's fusion w/entertainment & I haven't missed a day posting/building since The power shift: Text (Google): Search dictated discovery Photos (Instagram): Money bought attention hashtag#paidad Video (TikTok): Communities create culture 2-way video is what ignited a $11.1T social commerce revolution by 2030 That's why Silicon Valley raced to give us Hollywood grade movie making tools When the girls who run the internet evolve from video selfies to cinematic universes it will transform how culture + commerce work (again) I keep telling you about Zuck's glow up, he missed TikTok but he sees the future now While mass fashion status quo death grippers cling to the 1900's
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Matt
@hughassle.eth
“Coasts on billions in underwear sales” I get what you mean but lmao
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