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Safary Club 🦁

@safary

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Safary Club 🦁 pfp
Every marketer knows that web3 data is both a goldmine and a headache! 🤯 And even more so when you're analyzing user behavior across hundreds of projects and chains! @squidrouter faced this exact challenge, with insights scattered across multiple blockchains — until they found a solution with Safary's analytics platform 🦁 We sat down with Bergen, Squid's Product Marketing Lead, who shared 5 key lessons that every growth leader should know👇 1. Unified Data is Essential for Scale Squid, a platform to swap tokens between blockchains in one click, is integrated with over 400 projects across multiple chains. Their growth has been amazing, but that presented some real challenges on the data side. Historically they relied on blockchain explorers like Axelarscan to get a snapshot of activity, but it didn't offer them the full picture. Manually gathering data from different explorers was time-consuming and incomplete. Safary's platform filled that gap
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Excited to announce the Onboarding Olympics on Jokerace! Brought to you by Sam from Safary Batch 7 🦁 ​ This unique contest is about celebrating the most innovative and impactful crypto marketing campaigns & activations from the past year. ​ If you've seen a campaign that sparked massive growth, turned heads with its creativity, or set a new standard in the space, we want to know! ​ Submit your top picks, and let the community decide who earns the Gold, Silver, and Bronze medal in web3 marketing excellence 🥇🥈🥉 ​ This is your chance to showcase the teams pushing the boundaries of crypto marketing — and earn some serious bragging rights 🔥 ​ Submissions are open for just 2 days. Nominate the best onchain: jokerace.io/contest/base... ​ Let's celebrate the best in onchain marketing ⛓️
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Life of a Web3 Marketer: - Try to convince CEO to get a small marketing budget - Settle on budget for KOLs & events - Slave away to make it happen - Explain why you can't "make the zk depin product just go viral" - Hire an intern aka your unhinged alter ego - Wonder why eng still hasn't shipped the product - Tell community to be patient & promise you're not gonna rug while praying the team doesn't rug - Make yourself busy by launching partnerships - Talk to users who gave up onboarding b/c the website sucks - Tell team you have a funnel problem - Get told it's on the roadmap for next year - Realize you're quitting or getting fired by then anyway - Go on vacation for a week but still check TG 24/7 - Product goes viral while on vacation b/c you're now "in the narrative" - Team wonders WTF you've been doing the last 6 months - Don't sleep for 2 weeks to save your job once you're back - See your campaign work 🚀 - Insane growth for 3 weeks but then plateaus - Team considers firing you - Rinse & repeat
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