We have failed miserably in selling Privacy to users!

Privacy should not be marketed as a product to end users. Instead, it should function in the background, enabling various value propositions that users are willing to pay for.

Users (generally) spend money on three things:
- Saving time
- Earning or saving money
- Better user experience (UX)

Vanilla privacy, when sold on its own, doesn't address any of these needs.

Consider this example:

Users often create new accounts when receiving assets from different sources or trying new apps. While they typically use most of the liquidity from these accounts, this practice results in hundreds of wallets with small amounts of liquidity, sometimes across multiple chains. As a result, their liquidity gets scattered among numerous wallets. Often, the remaining liquidity is so minimal that users feel too lazy to transfer it to their main wallet.

With privacy, you don't need to worry about this. We can eliminate the poor UX and prevent assets from getting fragmented