Music NFTs failed because the hype did not meet reality.

Collecting music needs to be free and accessible at scale.

It's not realistic for every artist to promise tickets, merch + meet and greets. 

Or for songs to be sold for thousands of dollars at scale.

Music NFTs walked so $1 open editions could run.

ok maybe i'm dumb

but isn't a $1 open edition kinda the same as paying 99 cents for a song on apple music circa 2009???

there are reasons we as listeners evolved past that model, incl better flexibility, variety, costs, and discovery — right?

yes, crypto allows for artists to reward early fans BUT fred again and taylor swift and maggie rogers did this without crypto

individual song mints could make sense for consumers who want exclusive content (ownership), supporting indie artists (patronage), permanent access, but those are the exception to the rule: the vast majority of consumers prefer the streaming model

imo better model would be /hypersubs to access a curated library of $1 songs where artists get distribution through trusted musical curators instead of a centralized platform and some sort of revenue share

if a listener really loves the song, they can decide to mint that individual song for $1

idk just spitballing

/ted | exploring the onchain frontier | surfing @ venice, ca | eating @ gjusta / gjelina

ma'am you're front running next year's post: 

Music NFTs failed because who would've fucking thought people have moved on from buying $1 songs on iTunes and onto streaming.
 
$1 open editions walked so onchain music subscription could walk slightly faster.

Pretty funny Apple forced its users to buy music when everyone else was pirating 🤣🤣🤣🤣