Rachel Wilkins
@rachelw
Went down a rabbit hole with the 4o image generator last night and all I can say is, wow. The ability to prompt, iterate, correct, and ideate in real time is absolute fire. I knocked out a full series of product ads for a client in under an hour. Then mocked up this add for our Seaweed brand in a matter of seconds. This is going to fundamentally change digital advertising and absolutely empower business owners. But there’s also some real fallout to talk about. We’re going to need fewer contractors for certain types of design work, which means lost income for some. But I also believe that prompting is an art form in itself, and not everyone can (yet) get the results they want without the same level of vision and intention a good designer brings to the table. If Fiverr and Canva were earthquakes in the design world, GPT-4o is the tsunami behind them. And it’s coming for both ends of that client spectrum. Now the question becomes: discernment? Where do ethical standards in advertising stop/begin?
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Mehdi Benembarek
@mehdi-benembarek
Indeed … and the tsunami will concern all brain jobs, lawyers, designers, accountants, etc … At the larger spectrum, what type of societies will we have 20 years from now if work is not at the center of our lives anymore … Fascinating
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lawrenceroman.eth
@lawrenceroman
gm gm Rachel! What Ai and robotics will do in the next 3-5 years is unprecedented. I recently wrote a paragraph after reading a LinkedIn post from an old colleague that read: "If you don't organize around real time trends + community you won't have a business in 3 years" Interesting & crazy times ahead, because the speed of technology development will only increase.
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