Onyeka Ekwemozor pfp

Onyeka Ekwemozor

@onyeka

19 Following
11 Followers
Onyeka Ekwemozor pfp
1 reply
0 recast
1 reaction
Onyeka Ekwemozor pfp
0 reply
0 recast
2 reactions
Onyeka Ekwemozor pfp
1 reply
0 recast
1 reaction
Onyeka Ekwemozor pfp
0 reply
0 recast
1 reaction
Onyeka Ekwemozor pfp
1 reply
0 recast
2 reactions
Onyeka Ekwemozor pfp
0 reply
0 recast
2 reactions
Onyeka Ekwemozor pfp
Email marketing is one of the highest-converting channels in any industry. Even in Web3, 54% of marketers use email as part of their strategy. But most projects do it wrong. Here’s the difference between newsletters and email marketing and how to use it for your Web3 project👇 Newsletter ≠ Email Marketing Both land in inboxes, but they serve different purposes: ✅ Email Marketing This is largely action-driven and it’s focused on conversions: onboarding users, promoting token launches, announcing partnerships. ✅ Newsletters This is community-driven and focused on building relationships through curated updates, insights, and thought leadership on a regular basis(weekly, monthly). The mistake Web3 projects make is they jump straight into newsletters without a solid email marketing foundation. Here’s what you should do
1 reply
0 recast
1 reaction
Onyeka Ekwemozor pfp
0 reply
0 recast
2 reactions
Onyeka Ekwemozor pfp
1 reply
1 recast
3 reactions
Onyeka Ekwemozor pfp
There’s no easy way to say this but these Web3 startups will fail: ✅ The ones with very bad internal makeup. You can’t do epic stuff with basic people. If you want to win, you need people who are aligned with your vision and are willing to adapt— FAST. ✅ The ones who ASSUME they know their customer. Assumption is the least form of knowledge. Better to know your customer first before doing marketing. Do market/customer research. Speak to existing users. Find what works. Make it your USP. ✅ The ones who do not track or measure impact. Data is the new oil. If you’re not tracking user activity, mindshare, MAUs or DAUs, ecosystem and TVL growth, etc, wave success goodbye. Which other category would you add to the list? GM ==) Need a marketing strategist? Let’s talk: https://calendly.com/onyekaekwemozor
1 reply
0 recast
3 reactions
Onyeka Ekwemozor pfp
In January, my community taught social media management. 380 students registered, 187 students joined the classroom, 100+ attended the training, and 44 students were certified. Here’s how some of the students described it: —> Clarity Attending this class has been impartful, detailed and it has brought me to the full knowledge of who a social media manager is, what a social media manager does, and why brands/organization needs a social media manager. (Gift, Nigeria) —> Practical The SMM training has been very insightful, simple yet with practical knowledge. (Kimar, India) —> Valuable This is too valuable to be free. I have an amazing time in this class and I will still revisit resources till I am perfect at this. (Aisha, Nigeria) There’s more but I want it to come from you. Join our upcoming Degen trading class this February and add your name to the list of good reviews and feedback. Register now: https://lu.ma/6mn83smf
0 reply
1 recast
3 reactions
Onyeka Ekwemozor pfp
Three things I wish I knew before starting a career in Web3 marketing. ✅ No amount of marketing will benefit a non-existent product. Right now in my career, I’d rather work with companies that have an existing MVP or at least a clear roadmap of product launch and development. Doing marketing at a company without a product restricts all you do to content creation- no real impact. Not good enough if you want to build a trajectory that says you’re good at what you do. ✅ The only way up is down. I got excited about the industry’s salaries and quote prices without any proper research. What it led to was: —> very high expectations —> combined with my inexperience(at the time) —> ultimately leading to an inferiority complex. Don’t let it happen to you. Do your own research on salaries/pay before giving a quote. Then work your way up to the amount you want. Open cast to keep reading👇
1 reply
0 recast
2 reactions
Onyeka Ekwemozor pfp
0 reply
0 recast
1 reaction
Onyeka Ekwemozor pfp
I told someone I work in consumer crypto companies as a Web3 marketer and he asked sarcastically: ‘Is that a Web3 job?’ That question alone shows how much enlightening still needs to happen. So let’s fix that👇. Web3 is an ecosystem making industries more efficient and decentralized. Think about it: —> Fintech → DeFi —> Real Estate → Real World Assets (RWA) —> Infrastructure → Decentralized Physical Infrastructure (DePIN) —> Community → Decentralized Autonomous Organizations (DAOs) —> E-commerce & Retail → Consumer Crypto If you’re working in any of these areas(and there’s more), don’t let anyone tell you it’s not “Web3 enough.” Not everything in crypto has to be about degen trading, KOL deals or airdrop hunting. There’s a professional side of Web3 and there’s space for you in it. #web3careers
0 reply
1 recast
3 reactions
Onyeka Ekwemozor pfp
0 reply
1 recast
2 reactions
Onyeka Ekwemozor pfp
1 reply
1 recast
1 reaction
Onyeka Ekwemozor pfp
2 replies
1 recast
2 reactions
Onyeka Ekwemozor pfp
1 reply
1 recast
4 reactions
Onyeka Ekwemozor pfp
0 reply
0 recast
1 reaction
Onyeka Ekwemozor pfp
0 reply
0 recast
0 reaction