Open Ads Protocol

@oap

3 Following

63 Followers

Chris K pfp

So for builders of anything on WC, we’re onboarding the first 25 for 0.029 ETH /month for unlimited campaigns. Just subscribe with a Hypersub here or DM to get more details! https://hypersub.withfabric.xyz/collection/nectar-all-access-pass-1dqczhkn4ar5s

0 reply

1 recast

1 reaction

Chris K pfp

Here's the crypto shit: all promos created are minted as NFTs on Base. Stats will be rolled up to their respective NFTs to create the beginnings of an open and transparent advertising ecosystem. This is secondary to creating a meaningful product that the community finds valuable, though.

1 reply

1 recast

1 reaction

Chris K pfp

Here's the crypto shit: all promos created are minted as NFTs on Base. Stats will be rolled up to their respective NFTs to create the beginnings of an open and transparent advertising ecosystem. This is secondary to creating a meaningful product that the community finds valuable, though.

1 reply

1 recast

1 reaction

Chris K pfp

- You create your message and category then upload it to our dashboard - We match your message with one/some of our 2200 microinfluencers - Once accepted, the MI reviews and posts your message to their audience Easy enough, right? We are powering it with the Open Ads Protocol (@oap) 4/X

1 reply

1 recast

1 reaction

Chris K pfp

There’s an opportunity for the community members with reach to review and broadcast the builder’s message. So we’re launching a microinfluencer network right here on FC! The goal is to help products grow in a FC first way while creating a cozy economy right in the feed. How does it work? 3/X

2 replies

1 recast

1 reaction

Chris K pfp

So, we thought, as people building a protocol dedicated to helping web3 builders create visibility for their hard work, how can we leverage this? We took stock: - Builders - A strong community - Data To us data = categorization. We thought, what if we can match builders to our community members? 2/X

1 reply

1 recast

1 reaction

Chris K pfp

So we’ve been experimenting a lot with frames and how to reach an audience here on WC. Mechanics, mints, image sizes, etc. And the most powerful thing we got from it all? The data. 👇 1/X

1 reply

1 recast

1 reaction

Chris K pfp

Just finished paying out over $500000 degen with @nectar-'s first test. The premise is to bring Farcaster a native discovery platform using Frames (powered by @oap) The stats for a ONE HOUR test: - 144 Frame promo units published - 8855 interactions with promos - 1000+ concurrent people interacting with the frames 1/2

1 reply

1 recast

3 reactions

Chris K pfp

Not to mention since a few initial experiments less than a week ago we've landed 3 customers - and one was inbound! All of this is based on the initial groundwork we did with @oap. Writeup soon, tldr we were able to ship a full stack growth loop in a week because of the modular way anyone can plug into our validators.

1 reply

1 recast

0 reaction

Open Ads Protocol pfp

Open Ads Protocol

You might get have missed the last few post of our blog. Highlights include ZK Proofs in Advertising and the Benefits of a Decentralized Discovery Layer for the Web. Subscribe directly below! blog.oap.gg

0 reply

1 recast

0 reaction

Open Ads Protocol pfp

Open Ads Protocol

0 reply

0 recast

0 reaction

Open Ads Protocol pfp

Open Ads Protocol

A primer on ZK proofs in decentralized ads https://paragraph.xyz/@oap/zk-proofs-in-decentralized-blockchain-advertising

0 reply

2 recasts

2 reactions

Open Ads Protocol pfp

Open Ads Protocol

Exploring the benefits of going decentralized https://paragraph.xyz/@oap/the-power-of-decentralized-advertising

0 reply

2 recasts

1 reaction

Open Ads Protocol pfp

Open Ads Protocol

Great intro to ZK proofs in advertising! by @hodlsamurai https://mirror.xyz/0xBc098617af450fD4D422554DA417d099A67d6Fc2/lOZuu3zpIbwpT9NqWzP2oN7CMjQwE6N6BCLwEhtvR8c

0 reply

0 recast

1 reaction

Open Ads Protocol pfp

Open Ads Protocol

These are just some of the ways we envision a more fair advertising ecosystem in the future. Come build with us!

0 reply

0 recast

0 reaction

Open Ads Protocol pfp

Open Ads Protocol

5/ Open Development Ecosystem: Decentralized advertising will foster an open ecosystem for developers to build upon, encouraging innovation. Integration of emerging technologies, addressing industry challenges, and exploring novel use cases drive progress. Just like the OAP :)

1 reply

0 recast

0 reaction

Open Ads Protocol pfp

Open Ads Protocol

4/ Feedback & Iteration: Transparent feedback loops empower advertisers to iterate and improve in real-time. If performance metrics and user insights are extraditable from the blockchain, iteration and innovation will 1000x.

1 reply

0 recast

0 reaction

Open Ads Protocol pfp

Open Ads Protocol

3/ Data Collaboration: Secure data collaboration among stakeholders enables insights sharing while preserving privacy. Ex: a developer could build an oracle that becomes the preferred targeting call for users b/c its the best at showing relevant ads and preserving privacy.

1 reply

0 recast

0 reaction

Open Ads Protocol pfp

Open Ads Protocol

2/ We'll see new and interesting experiments that reward people for their attention once a open layer allows all parties to gather value.

1 reply

0 recast

0 reaction

Open Ads Protocol pfp

Open Ads Protocol

1/ Incentivized Engagement: Tokenization and rewards incentivize user attention and interaction with ads. This gamification element encourages active participation, providing valuable feedback and driving innovation in ad content and delivery.

1 reply

0 recast

0 reaction