Content
@
0 reply
20 recasts
20 reactions
Yassine Landa
@yassinelanda.eth
AI recommender systems intermediate trillions of $ worth of sales on web2 platforms. Yet they have really low adoption in web3. Think we need to solve this
1 reply
3 recasts
66 reactions
Neos
@neos88
Less than 3% of population have digital wallets Could be the problem
1 reply
0 recast
1 reaction
Monteluna
@monteluna
In a past life I helped people work on this. The problem isn't the total wallets available, but that no one can close the sales loop. You shop for sneakers and buy them the next day, but for 2 more months the company purchases ads on the market to show you the sneakers you already bought. The clickthrough rate is 0.25% and all of digital marketing is a massive waste because they just don't know if you bought the thing they serviced the ad for. I don't think web3 is working on this problem because the smartest minds are making a memecoin fund at the moment, but while the TAM might be small since people don't have crypto wallets, this could be an extremely profitable business. You can charge way more per ad if you can prove to marketing teams the ad doesn't have a click through of a quarter percent.
1 reply
1 recast
2 reactions
