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Mental Wealth Academy 💠
@metawavestudio
Every conversation is built on 3 F's. Facts, Feelings, & Fun. If we lack any of the 3, it's not a very entertaining conversation. The same is for brands. People don't rush to buy Fiji or Liquid Death because of the product. It's literally just water. 🚰 They connect with the conversation that the brand is creating. The jokes, the nostalgia, the design and packaging, and the fact that plastic is bad for the environment. It's a culmination of all 3 F's that develops a conversation. That's what branding is. That's what conversation is. If you only have a piece of the convo, you're doing it wrong.
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