mark mollé
@marmo.eth
763 Following
420 Followers
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This started as a thread reply,
but it’s part of a bigger point
I’ve been making:
@farcaster doesn’t need
better rewards,
or more open data,
or more mini apps,
or deeper ZK proofs.
It doesn’t need to summit
UX Mount Everest
by becoming the world’s first
“social wallet.”
Because a wallet isn’t a social place.
You don’t say, “Meet me at the wallet.” lol @jabo5779 !
But you do say—
“Meet me at the piazza.”
“Meet me on the torg.”
“Meet me in the plaza,
the square, the marché,
the zócalo, the agora.”
Across languages and cultures,
we already have names
for places made to be public,
open, civic, and inherently social.
Italy: piazza
France: place publique or le marché
Sweden: torg
Germany: der Platz
Spain: plaza
Mexico: zócalo
Greece: agora
Japan: 広場 (hiroba)
Turkey: meydan
Arabic: sāḥa
English: the commons or the green
Farcaster needs to build
for this archetype of the commons—
not for the cold architecture of a wallet,
but for the warmth of a walkable, roamable speakable public space.
It needs a core content frame—
something already, intuitively, social.
I think it could be this:
front-facing, purple-captioned, peripatetic video.
A purp-patetic-post.
A default format.
A native shape.
A signature feel.
But even if you disagree—
even if you think the new form could be something else—
you have to agree:
Farcaster needs its own form.
The medium is the message.
Form prefigures function.
It needs a medium that matches its promise:
authentic, embodied, situated expression.
Let’s build the purple piazza.
A place worth walking through.
A form worth listening to.
(and it need to be free
the core offering needs
no storage fees
no invite fees)
https://farcaster.xyz/marmo.eth/0x79302b98
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#EmbodiedCasting: Re-humanizing online discourse by favoring walk and talk videos that engages the whole body and the civic self
INSPIRATION
Typing hunches us into a Quasimodo crouch; selfie-scrolling sucks us into an aggressive private tunnel.
But the simple act of lifting a camera, opening our chest, and speaking to a visible world summons a balcony-speech posture—one that intuitively feels public, responsible, and accountable. This insight, sparked while observing how every medium scripts a different body-shape (brick-phone fist, keyboard pound, text-neck curl), inspires a shift toward video as the default mode of digital conversation.
DESCRIPTION
The EmbodiedCasting concept argues that medium-shaped posture feeds message-shaped temperament:
• Hunched media (texting, keyboarding, still-photo polishing) disconnect eye, mouth, and gesture, encouraging snark, spam, and disembodied botting.
• Upright media (front-facing, peripatetic video) reunites voice, face, and surrounding context. Ambient “eyes on the street” reactivate our social conscience, much like the tip-jar study where painted pupils boosted generosity.
• Still images freeze identity into a static façade, prompting Facetune fakery; moving images expose living authenticity, inviting philosophy, purpose, and emotional nuance.
Prioritizing walk and talk videos therefore functions simultaneously as an anti-bot filter (difficult to fabricate convincing 3-D lifeworlds) and a civic tonic that nudges users into pro-social comportment.
EMOTION
I feel a blend of relief and urgency: relief at glimpsing a path beyond the toxic slouch-culture of comment threads, and urgency to reclaim digital spaces for genuine, elevated address. My emotional intention is to replace defensive, hunched hostility with open-hearted balcony speech—a stance that feels generous, seen, and socially entwined.
ACTION
1. Default to Video Replies – Platforms experiment with making short, walk-and-talk clips the first reply option; text becomes the fallback.
2. Posture-Aware UI Nudges – Phones detect prolonged neck tilt and suggest “Switch to video—lift and breathe.”
3. Neighborhood Backdrop Challenges – Weekly prompts encourage users to film amid real streets, parks, or porches, increasing contextual accountability.
4. Still-Image De-emphasis – Down-rank heavily edited static selfies; up-rank continuous, uncut video narratives.
5. Civic Kudos Metrics – Replace like-counts with “neighborhood resonance” badges earned when local viewers endorse a clip’s constructiveness.
6. Open-Source Anti-Bot Toolkit – Share lightweight algorithms that flag synthetically generated “3-D lifeworlds,” preserving the authenticity edge of genuine video.
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