OpenUX

Founders

Values-Aligned Communities | Crypto since 2016  | brennerspear.twitter

Lesson #2

Onchain data (especially consumer data) is a lot less interesting than offchain data

That's because most things aren't onchain (yet!)

I'm excited for projects like Disco.xyz and Ethereum Attestation Service to help bridge the gap

https://warpcast.com/brenner/0xaf9aefdc

off chain data also includes qualitative insights that can’t be captured onchain.

onchain data barely tells you what people are doing — and I don’t think it’ll ever be able to tell you why.

important lesson from @brenner

Values-Aligned Communities | citizen of Black Rock City

https://warpcast.com/brenner/0xaf9aefdc

off chain data also includes qualitative insights that can’t be captured onchain.

onchain data barely tells you what people are doing — and I don’t think it’ll ever be able to tell you why.

important lesson from @brenner.eth

user experience researcher /openux || wisdom hunter /manansh || writing manansh.xyz

Launching Farcaster community client for Noun
Past: AI and crypto rubinovitz.com

Small data is worthless it’s all about big data. 

For onchain data this is the context of the off chain data around it.

Totally — that’s “why” you must search for the why.

It’s not found in what people say.

It’s found through deeply inquiring into what people are doing — and piecing together why they are doing it.

Just like a detective 🕵️

People can hardly tell you *why* they're doing what they're doing