name registration is such an obvious way to monetize decentralized/federated communication protocols you have to wonder how many times it's going to happen in the next few years

for many i think it'd be tough to give up potential revenue to ENS (or in the future fnames) just because they got there a moment earlier

I think one hybrid structure which could achieve the best of both worlds (revenue/control for issuer + compatibility with ENS) is that services leverage ENS subdomains with special treatment in their product (+ fees, additional functionality)

@base builder #001; onchain cities w/ OAK & city3

so for instance, fnames would in the background be ENS subdomains of *.farcaster.xyz. in that structure:

* can charge for them as they see fit
* can expand functionality of names permissionlessly
* can display in app w/special treatment
* get auto compatibility with every app that already integrates ENS