Content pfp
Content
@
https://warpcast.com/~/channel/july
0 reply
0 recast
0 reaction
Jake Casey pfp
Jake Casey
@jakeacasey
As the years have passed I’ve come to realize the ultimate importance of marketing. Of attention, and of the ability to get attention when it’s needed. It, I’m beginning to believe, is actually the only thing of importance.
1 reply
0 recast
4 reactions
Jake Casey pfp
Jake Casey
@jakeacasey
As stated in “The Goal”, many systems are comprised of dependent events. A dependent event is, logically, an event that is dependent upon something else. A step in a series of steps that must be completed. To make a peanut butter sandwich, first you must open the jar of peanut butter, then you must open the bread, then you must spread the peanut butter on the bread. If you try to spread the peanut butter before opening the jar, you’re going to have a rough time. And if you’ve forgotten to pick up the knife beforehand, you’ll be in a sticky situation. (Funnily enough this scenario also happens to be a favorite classroom example for explaining how code works, logically and– frustratingly– step-by-step)
1 reply
0 recast
1 reaction
Jake Casey pfp
Jake Casey
@jakeacasey
In “The Goal”, the factory runs on dependent events. A widget must first have one thing done to it, and then another thing done to it, and then it’s finished and it can be shipped. Ta-da, we’ve added value to the world and achieved “The Goal”, right? Let’s take one step back. Widen the view. For the factory to even exist, a few things must be true. Somebody must know about the widget that the factory produces. Somebody must perceive the value of the widget. Somebody must be willing to buy (or trade, or receive) it at the price the factory is selling it at. These are, in fact, dependent events. And every business has them. Sometimes there’s even departments dedicated to these three steps! It’s called marketing. Imagine having a factory that produces a widget, but you cannot tell anyone about the part. You cannot even distribute the widget for free (read: LTV, word of mouth, referrals).
1 reply
0 recast
1 reaction