incredible that Zora made L2 cool to use through branding alone. worthy of an article

been stewing on this idea about how L2s will succeed simply bc of their branding and culture

co-founder & designer at icebreaker.xyz/j4ck.fc • /icebreaker • /swagcaster • /bromero • /design

would love to hear you elaborate on what about the brand resonates

Onchain strategist, designer, and artist studying the meta. Founder /metaliminal. Head Scout @launch. www.artsos.app/usersteen-eth

• zorbs are incredibly memetic, identifiable, and remixable
• appeals to counter-culture art folk
• has that brutalist art major kid swag and edginess
• allows customized drop pages to express your own artistic vision
• it's mystical enough to be unapproachable for regular folk and thereby "otherworldly"

Co-founder /bracket → Bracket.Game | NY/KY 

Appreciate these points. For me Zora talks the best game, but the tools just aren't good enough for my use cases. For most that's not the case so I get it