Founders

Idea of the Day: It’s Easier to Sell “Critical” Than “Useful”
	1.	Selling “useful” is hard. Selling “critical” is much easier! Things that solve critical problems, prevent them from occurring, or help you act correctly in critical situations to minimize losses.
	2.	The catch is that to develop skills for critical situations, you need to face them many times ☹️ But companies are more willing to pay to avoid such situations 😉 That is, to ensure employees know how to prevent and handle them properly.
	3.	So how can you combine avoiding critical situations with knowing how to act in them? For example, through platforms like this one, where AI characters simulate such situations, and employees learn how to handle them:

Idea of the Day: It’s Easier to Sell “Critical” Than “Useful”
	1.	Selling “useful” is hard. Selling “critical” is much easier! Things that solve critical problems, prevent them from occurring, or help you act correctly in critical situations to minimize losses.
	2.	The catch is that to develop skills for critical situations, you need to face them many times ☹️ But companies are more willing to pay to avoid such situations 😉 That is, to ensure employees know how to prevent and handle them properly.
	3.	So how can you combine avoiding critical situations with knowing how to act in them? For example, through platforms like this one, where AI characters simulate such situations, and employees learn how to handle them: https://fastfounder.ru/proshhe-prodavat-kritichnoe-chem-poleznoe/