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From our experience in building Web3 brands we use a workshop for the community based on the Magenta Circle. This exercise is fundamental to create the brand narrative. 

Through these insights we wrote the brand strategy and brand story that would guide its conceptualization. 

After the visual definition of the system, possibly the most important graphic tool in branding, we gathered all the information in a Brand Center that connects Figma with Notion. 

This is the summary of the @floc process that we have been improving for more than 5 years...

The Pioneering Community-Led Web3 Strategic Design Studio | Building the Next Internet Together | wearefloc.com /brand3 /fartone /odegen /mem3 /smiles /brnd

@base builder #001; onchain cities w/ OAK & city3

From our experience in building Web3 brands we use a workshop for the community based on the Magenta Circle. This exercise is fundamental to create the brand narrative. 

Through these insights we wrote the brand strategy and brand story that would guide its conceptualization. 

After the visual definition of the system, possibly the most important graphic tool in branding, we gathered all the information in a Brand Center that connects Figma with Notion. 

This is the summary of the @floc process that we have been improving for more than 5 years... 

https://mirror.xyz/esdotge.eth/LnLWmBuX1xzCtJhG3t01aoz-cIoZD_ntTtlvaVpHVlM