The Farcaster Secret Master Plan

Goal: get to 1B+ DAU for protocol

1. Grow DAU by 100x (single digit millions). Likely through Warpcast.
2. More developers get interested in building new social apps
3. New apps attract users; virtuous cycle
4. Win crypto first, then other categories. Likely through channels.

1/ How will Farcaster succeed if apps have to compete with Warpcast?

If there are enough daily active users of the protocol and the underlying data and APIs are actually permissionless, people will build new and interesting apps.

This has been the plan since the beginning (channels being a new thing along the way).

3/ Farcaster today offers a permissionless graph with active users (with a connected wallet). This is great for bootstrapping new networks. 

An example of this is @drakula.

Using Farcaster just for the social graph to make onboarding better to your app and not adding anything back to the protocol is good, actually.

4/ If your goal is to build an alternative to Warpcast, i.e. a Twitter-like client, you’re going to have a harder time convincing users to switch vs. building an orthogonal app that does something much different (but is still social).

A robust Twitter-like client ecosystem needs 10M+ protocol users. Maybe more.

2/ We call it product-led protocol development. If you’re not willing to the hardest thing (retained user acquisition) yourself, why would anyone else do it on your behalf?

The hard part about social networks isn’t the technology, it’s getting people to use it (and keep using it).

Crypto class of '17.
FID 7012.
⚔️ Web3 🖼️Art 🧑‍🎓 AI

🤝 Comm Collabs @gmoney.eth
🫂 ex-CM @justinaversano
💬 ex-CM @nftnow

1. Priority you can turn off; new users don't have it on be default anymore
2. GIF keyboard -- opportunity for another client. :)

Maybe. But not having basic features on Warpcast (flagship) will deter ppl for trying other apps.
Atm 
- priority is overkill (feels like censorship sometimes, missing replies from frens
- no gif keyboard is… inexplicable
- pinning cast(s) on profile could be great

We're ready to put in the work to make it happen. With the Farcaster Community onboarding features, we will create next-level bridges into onchain social events. People will be attending concerts and events, and playing games onchain without even realizing it. Onchain summer is coming back with a huge 🌊 of 👁