Something dangerous I've seen over the years in crypto that I'm extra cautious of is founders confusing mass airdrop farming with signs of product market fit (most dangerous in a bull market). They start optimizing roadmap and hiring around the influx of inorganic activity and can get screwed once it inevitably passes

Co-founder @bountycaster (bountycaster.xyz). Co-producer @ethereumfilm. Previously co-founder of Scalar Capital and product at Coinbase

Rather start with a handful of power users and solve a problem for them.

Create the best experience possible for them and make it so good that they recommend it to 10 friends.

Continue this way until you have 100 users who love and use your product.